Small Business Email: A Formula To Increase Sales Every Month – Part II
Here’s Part II of our month-by-month playbook for your email marketing campaigns. See Part I…
July
No one likes to pay taxes, but it’s necessary for governments to provide services and maintain the infrastructure. You’ve got to pay your dues, too, when it comes to email marketing. Email remains an extremely cost-effective way to communicate with prospects and customers. So it makes sense to invest a little – and realize a greater return on your investment.
Consider hiring an email consultant. If you manage your email campaigns in-house, consider using an email service provider. Most providers charge by email volume, so a mom-and-pop business wouldn’t pay the same per month as a big-box retailer. If your email creative is done in-house, consider hiring an agency or design and copywriting professionals to take your campaigns to the next level.
Read post Post a Comment. Tagged in: Belly Beyond, Brooks Brothers, Ice.com