How to Increase Email Engagement During The Slow Months
January is typically a slow month in the email industry.
Across the board January is pretty slow for consumer businesses. Consumers have done their shopping in the previous quarter and January gives them a littleĀ reprieveĀ to save their money.
It can be a frustrating time for email marketers. People aren’t interacting with emails quite as much as they were in the past. Even sales don’t work as well as they did just a month prior.
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